Attacks on Keto – Women’s Health

Oh boy, you know you’re in for a hit piece when this is the tagline, “It should not be looked at as a long term or lifetime type of diet.” When you marry it to the headline, Is The Keto Diet Actually Bad For You? Experts And Real Women Weigh In” you’ve got the recipe for a self-fulfilling prophecy.

So who’s the author of this learned piece of journalism which will undoubtedly offer a balanced and objective appraisal of the ketogenic diet? One Alexis Jones who is an “assistant editor at Women’s Health where she writes across several verticals on, including life, health, sex and love, relationships and fitness, while also contributing to the print magazine. She has a master’s degree in journalism from Syracuse University, lives in Brooklyn, and proudly detests avocados.” I don’t see anything here suggesting expert knowledge about diet or health or fitness. I also hate the wannabe hipster jargon. “Writes across several verticals?” God what a mediocre time to be alive.

Jones gets the ball rolling with some background on keto’s recent popularity and celebrity endorsements. She then moves on to some “real women” whatever that means in today’s argot. Isn’t every woman real? In Jones’s mind, are only anti-keto women “real?” You’ll be shocked to learn these real women have abandoned keto and “express dissent for the highly restrictive eating plan.” Well. that’s a complete nonsense. Highly restrictive? Ms Jones has obviously never looked at the blogs and cookbooks out there which provide thousands and thousands of keto recipes.

Along for this rodeo is registered dietician Scott Kealey who Jones brings in to explain the ketogenic diet. An expert on keto or paleo? Of course not! His website states that the “mission of Keatley MNT is to help clients be aware of beneficial nutrition interventions.” What those interventions, or his overall health philosophy, are is impossible to glean from his site. To be fair, Kealey does a decent job providing the breakdown of fat, protein and carbs one consumes on keto. At no point, however, is food quality discussed in this article.

Although Jones admits that many people lose a lot of weight on keto, other “dieters and experts warn that the keto diet is simply not sustainable long term and is often accompanied by some not-so-fun side effects (think: sluggishness, brain fog, low energy, and more).” Get ready for a laundry list of half-truths or downright falsehoods Dear Reader.

You could end up yo-yo dieting.

Health expert and “model” Jenna Jameson is brought in for her expert advice on keto. She gave it up after a year and a half even thought she had lost 80 pounds. She found the diet hard to maintain. Jones, in an effort to bring in something like balance also interviewed “real women” who have happily maintained keto. Oh, wait, no she didn’t. Surely some mistake?

Having super low energy is a common side effect.

Really? I’ve never heard of this. Maybe during the near inevitable “carb flu” but after it? Perhaps some people do experience it. Jones follows this up with the experiences of “real women” who’ve experienced high energy and improved well being. Oops, I got that wrong again. I’m guessing you’re starting to see Ms Jones’s MO: spread some one-sided muck, interview one person who didn’t have a good experience, offer no contrary evidence and move on. Nothing to see here folks.

The rest of the article follows the same script: “Keto can also trigger disordered eating in some,” “You may feel like you have the flu,” and “You could end up with some serious gastrointestinal issues,” are more areas of “study” that Ms Jones delves into with depth, detail and thoughtfulness. When she isn’t bringing in a “victim” of keto, she is quoting from various “experts” who are hostile to the ketogenic diet. Success stories on keto? Experts on keto for a different perspective? Are you on crack cocaine Dear Reader? This isn’t how journalism works in the twenty-first century. At least Jones has the integrity to provide links for her “experts.” One happens to be a gastric bypass surgeon. Yes, these are the people who are telling us keto is bad. Instead of changing your diet, come over to my office for major gastro-intestinal surgery. Jesus H. Christmas.

The article concludes with one woman, who experimented with keto, returning to moderation, “‘Instead of eating the whole bag of chips, I’ll count out the serving size,’ she says. Her family dishes no longer feel off limits and she tries to plan out her meals ahead of time, focusing on eating about 1,600 to 1,650 calories a day.” So a return to calorie restrictive eating. A return to the status quo which works for almost no one. Thank you Ms Jones. Thank you Women’s Health.


This is what we’re up against folks. Hit pieces masquerading as journalism. Women’s Health is owned by Hearst Communications which is one of the biggest MSM conglomerates out there. Total revenue in 2019 was $11.4 billion. Can mainstream media outlets produce truthful stories? Of course, but it’s usually accidental. You have to remember how these companies make a living: advertising. Sugar, snacks, carbs, etc. need to be sold. So too do all those conventional diet plans, medications, etc. Every person who successfully adopts the ketogenic lifestyle is one less potential customer for companies offering food based products, carbs and traditional health and weight loss solutions. That’s one reason why we see pieces like this. That’s one reason why we see such seemingly unaccountable hostility to keto. Fortunately, the quality of these articles is poor. Ms Jones will not win many hearts and minds. Counting calories does not work. Keto does.

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